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mobile-first index

Who were the “winners” and “losers” of organic search in 2017?


Earlier this week, Searchmetrics published its fourth annual Winners and Losers Report, which reveals how certain sites fared in organic search visibility on during 2017. Searchmetrics bases its analysis on a unique indicator known as ‘SEO visibility’, which it uses to measure a webpage’s performance in organic search. This …

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Why SEOs can’t afford to wait around for a mobile-first index


We’re often told that the web is increasingly mobile, and that it is imperative for businesses to adapt their marketing strategies to be ‘mobile-first’ in order to capitalize on this shift in internet behavior. But just how mobile is the web in 2017, and what does this mean for search? …

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Why site speed is as important as ever on the visual web


In 2017 there has been a lot of focus around the impending mobile-first index and serving content through HTTPS. But there have also been two other important unfashionable topics lingering in the shadows: cybersecurity and site speed. Since 2010, Google have publicly acknowledged that they take into account page load speed …

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The ultimate guide to mobile technical SEO


With smartphone users growing year-on-year while desktop users stagnate, it comes as no surprise that Google looks to put mobile at the very core of its search engine algorithm in 2017. Mobile is destined to become the backbone of determining rankings on both the mobile and desktop version of your …

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Mobile-First Indexing: Everything we know, and how it could affect you


Image by, available via CC BY 2.0 For the past five to six months the search industry has been buzzing with talk around the biggest change to Google search results for quite some time – the mobile-first index. In the midst of this noise, it is very easy to …

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What’s been going on with Google’s mobile indexing?


Back in October, Google announced the impending rollout of a mobile-first search index, a sure to be massive overhaul of the way Google indexes its search results which has had SEOs scrambling to prepare their businesses. In fairly typical Google fashion, a few months on from the announcement, we’re still no …

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